The Belarusian manufacturer of hydraulic systems, SALEO holding, is actively preparing for the event, planning to present its latest developments and technologies in the field of hydraulic equipment. Director of SALEO-Kobrin Sergei Kovalevich told visitors what to expect.
- Why, in your opinion, is it now especially important and relevant to hold exhibitions such as AGROSALON 2024?
Sergey Kovalevich: Participation in industry exhibitions is always an important component. In the context of sanctions and the policy of import substitution, such events have acquired special significance. Today, this is not only a chance to showcase your business, but also a real way to find new partners, suppliers or distribution channels. If we take into account the SALEO holding, visitors will be able to get acquainted with the brand’s hydraulic solutions, which allow import replacement of strategically important components for agricultural machinery.Enterprises also actively use the exhibition to expand their influence in the market and promote products to a wide audience of agricultural professionals.
- What are you bringing to the AGROSALON exhibition in 2024? Is there anything surprising?
Sergey Kovalevich: The holding is actively preparing for the AGROSALON 2024 event, planning to present its latest developments and technologies in the field of hydraulic equipment.
- What did participation in AGROSALON give you in previous years (new clients, understanding the market, what the needs are, what technologies are available, in what direction you need to develop)? What are your expectations from the exhibition this year?
Sergey Kovalevich: The AGROSALON 2022 exhibition for JSC SALEO-Kobrin was successful.The products of the SALEO holding, which are widely in demand on the market, were demonstrated. During the exhibition, the SALEO holding held negotiations with various organizations. Interaction and development of options for possible cooperation and supply of products from the holding’s enterprises continued with all interested companies. The AGROSALON 2022 exhibition provided an opportunity to observe competing products and study the market.
Expectations from the AGROSALON 2024 exhibition are the most positive. The SALEO holding plans to get acquainted with the whole variety of modern agricultural machinery and find promising projects in terms of supplying Belarusian hydraulic components to consumer equipment.